Diggermate Conference 2024: Let’s Get Loud!

Diggermate Conference 2024: Let’s Get Loud!

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The Let’s Get Loud! Diggermate Conference 2024 brought together franchisees, partners, and industry leaders for an unforgettable experience full of learning, networking, and celebration. From a fun social night to powerful business insights and inspiring keynote speakers, this year’s conference was all about making noise, sharing knowledge, and setting the stage for another year of growth and success.

For prospective franchisees, Conference 2024 was more than a celebration. It showed how Diggermate supports franchise owners through shared learning, marketing updates, operational systems, supplier relationships, peer conversations and goal-setting.

The awards and revenue milestones mentioned in this article are historical examples from individual franchisees. They are not guarantees, forecasts or typical results. Every Diggermate business is different, and performance can vary depending on territory, equipment mix, local demand, owner involvement, finance structure, operating costs and how the business is run.

That said, events like Conference 2024 help show the strength of the Diggermate network. Franchisees are not operating in isolation. They have access to a wider community, shared systems, supplier relationships, marketing discussions, operational updates and other owners who are building similar businesses in different parts of Australia.

Welcome Night Drinks

For those who arrived early at the hotel, a casual lunch was the perfect chance to get to know fellow franchisees and share excitement for the upcoming days. As the sun set, the Let’s Get Loud! social night began. It was an opportunity to unwind, mingle, and lay the foundation for what was to come, all while settling into the vibrant atmosphere of the Mantra on Salt.

Sponsors Expo

The first official day of the conference started with an expo for our event sponsors—Credit One, TRACCESS, All Class Kubota, Wacker Neuson, Aussie Buckets, TKV, Toyota Material Handling, and Insurance Mentor—showcased their products and services. It was a fantastic chance for our franchisees to network, learn about the latest innovations, and explore opportunities to elevate their businesses.

Conference Day 1

The conference began with a Year in Review and marketing report from Mick and Josh, highlighting the progress we’ve made and setting the stage for even more growth. Then, we heard from Tom, franchise owner of Diggermate Mount Barker, who shared an insightful speech on behalf of the Diggermate Advisory Council.

Mick also shared the  Financial Forecasting Tool, setting up franchisees with the knowledge they need to plan for future success. The afternoon sessions were packed with valuable marketing insights.

Josh and Mick led a discussion on the Marketing Accelerator Program, a powerful tool designed to help franchisees expand their local area database and engage more potential customers.

On the left most corner, Josh (Diggermate Marketing Manager), Len (Franchise Sales Director), Mick (Diggermate Franchisor), Rowan Hodge, and Tony (Diggermate General Manager)
On the left most corner, Josh (Diggermate Marketing Manager), Len (Franchise Sales Director), Mick (Diggermate Franchisor), Rowan Hodge, and Tony (Diggermate General Manager)

The day was topped off by a keynote address from Rowan Hodge, CEO of Andersens and former leader of major brands like Battery World, Westfield, Domino’s, and the Australian Retail Association. Rowan’s talk on Sales & Mindset was inspiring, setting the tone for all of us to bring our A-game to everything we do.

Friday Beach Party

And then, it was time to let loose! The Friday Beach Party, sponsored by TRACCESS, took place at Cudgen Headland Surf Life Saving Club. Everyone dressed in their loudest outfits, and the fun really kicked off with a basketball game—on a scissor lift, courtesy of TRACCESS! It was a level-up of a game, literally! Franchisees tested their skills while reaching new heights—both figuratively and literally!

Conference Day 2

The last day of the conference began with the exciting announcement of Diggermate and the Big Christmas Rescue, our new book. Then, a Franchisee Panel took centre stage with Anthony (Diggermate Rosebud), Daniel (Diggermate Moree), Brock (Diggermate Ormeau), and Rod (Diggermate Sunshine Coast) sharing their personal experiences, challenges, and victories.

In the afternoon, we moved into a collaborative session where each table huddled up to discuss common challenges, sharing solutions and strategies across franchises. Tony, Diggermate  General Manager, and Cliene, Diggermate Revenue Operations Manager, led operational updates on equipment, systems, and insurance. This was followed by a Visualisation of Your Future session, a sound healing and meditation experience led by Carol Russell from Diggermate Waterford.

Mick also led a Goal-Setting for Accountability session, ensuring every franchisee left the conference with clear, actionable steps to drive their business forward. Mick will check in next year to follow up and support everyone in hitting those goals.

Diggermate Awards Night

The Diggermate Saturday Awards Night wrapped up the entire conference with an unforgettable celebration of our incredible franchisees. The night, sponsored by Credit One, was a chance to recognise the hard work and dedication of our top performers.

The awards honoured franchisees who hit significant milestones—$20K, $30K, $40K, $50K, and even $100K months! Congratulations to all our winners—you truly deserve every bit of recognition. To every franchisee who continues to hustle and put in the work, you are all champions.

The revenue milestones recognised on the night should be viewed as individual historical examples, not guaranteed outcomes. They reflect what some franchisees achieved in specific months under their own local circumstances.

Prospective franchisees should always look at the full picture, including revenue, profit, finance repayments, running costs, equipment utilisation, local demand and the amount of work required from the owner.

To understand the money side more clearly, read our guide on how much Diggermate franchisees can earn.

A Loud and Proud Year Ahead!

The Let’s Get Loud! Diggermate Conference 2024 was an energising experience that showcased the power of community, growth, and dedication. As we head into another year, we’re more committed than ever to building our businesses, supporting each other, and reaching new heights.

What Conference 2024 Shows Prospective Franchisees

If you are considering a Diggermate franchise, the value of a conference like this is not just the awards night. It is the behind-the-scenes support structure.

Across the event, franchisees heard updates on marketing, systems, forecasting, equipment, insurance, operations and business planning. They also had the opportunity to learn from other Diggermate owners through the franchisee panel and table discussions.

That matters because a franchise is not only about buying equipment. It is about building a local hire business with processes, support, accountability and a network around you.

Conference 2024 is a useful example of how Diggermate brings the network together to share what is working, recognise effort and help franchisees keep improving their businesses.

Related Diggermate Franchise Resources

Want to Learn More About the Diggermate Franchise Model?

Conference 2024 showed the community, systems and support behind the Diggermate network. If you are exploring whether a Diggermate franchise could be the right fit, start with the free Wealth Creation Roadmap.

Download the Free Wealth Creation Roadmap

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